Your Questions, Answered

Why Dhisana AI?

Everything mid-market GTM teams need to know before choosing an AI orchestration platform. Get straight answers to common questions, objections, and comparisons.

TL;DR

Dhisana AI gives mid-market teams enterprise-grade GTM automation with startup-friendly economics. Automate more, pay less, and scale without friction.

What Mid-Market GTM Teams Actually Need

You're not buying AI for novelty. You're buying leverage, predictability, and speed — without enterprise overhead.

Reduce Manual Work

Automate repetitive GTM tasks without adding headcount or burning out your team

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Predictable Costs

Know exactly what you'll pay as automation scales — no surprise bills when you succeed

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Start Small, Scale Fast

Begin with one workflow and expand organically without re-platforming

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Works With Your Stack

Integrate with your existing CRM and tools — no forced migrations

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Team-Wide Adoption

Built for SDRs, AEs, founders, and RevOps — not just technical users

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Enterprise-Ready

Scale, security, and controlled rollout built in from day one

Common Questions & Concerns

Honest answers to the questions we hear most often

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Integration & Setup

We already have a CRM. Why do we need Dhisana AI?

Dhisana AI is not a CRM replacement. It orchestrates workflows around your existing CRM — whether that's HubSpot, Salesforce, or another platform.

Think of it this way: Your CRM stores data. Dhisana AI acts on that data automatically — prospecting, enriching leads, routing, following up, accelerating deals, and keeping your CRM hygiene intact.

You keep your CRM. Dhisana AI makes it work harder for you.

How long does it take to get started?

Days, not months. Unlike enterprise platforms that require 6-9 month implementations, Dhisana AI comes with pre-built workflows that you can deploy immediately.

Most teams are running their first automation within the first week. No consultants, no implementation partners, no lengthy onboarding.

Will this work with our existing tools?

Yes. Dhisana AI integrates with the tools you already use:

  • CRMs: HubSpot, Salesforce
  • Enrichment: Apollo, Clearbit, and multi-source waterfall
  • Call Intelligence: Gong, Fireflies, Fathom
  • Product Analytics: PostHog, Amplitude, Mixpanel
  • Visitor De-anonymization: RB2B, Vector, Clearbit Reveal

We work alongside your stack, not instead of it.

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Pricing & Costs

Will costs explode as we scale?

No. This is the #1 concern we hear, and it's exactly why we designed our pricing differently.

Dhisana AI is priced by active leads per month with unlimited seats. Your marginal cost stays low as usage grows. There's no per-seat tax as you add team members, and no per-action fees that penalize automation success.

Example: 10,000 active leads/month = ~$409/month = ~$4,900/year (vs. $50,000-$75,000 for enterprise alternatives).

See our detailed cost comparison →

Can we start small?

Absolutely. Most teams start with one workflow or one segment and expand organically as they see results.

You can begin with our free tier (100 active leads/month) or Professional plan ($49/month for 1,000 leads). There are no annual commitments or minimum contracts.

Grow at your own pace. Upgrade when you're ready.

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AI & Automation

We're worried about AI hallucinations and reliability.

Understandable — and we've designed around this.

Dhisana AI emphasizes deterministic workflows with AI used only where reasoning adds value. We don't let AI make critical decisions without guardrails.

  • Workflows are rule-based and predictable
  • AI assists with personalization, research, and analysis
  • Human review points for high-stakes actions
  • Full audit trails for every action taken

You get AI-powered efficiency with the reliability of structured automation.

Will this replace our SDRs?

No. Dhisana AI replaces the repetitive, manual work that burns out SDRs — not the SDRs themselves.

Your SDRs spend less time on data entry, research, and follow-up sequences. They spend more time on high-value conversations, relationship building, and closing deals.

The result: Your existing team becomes dramatically more productive, not unemployed.

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Security & Enterprise Readiness

Is this enterprise-ready?

Yes. The architecture is built for scale, security, and controlled rollout from day one.

  • SOC 2 compliant infrastructure
  • Role-based access controls
  • SSO integration available
  • Data encryption at rest and in transit
  • Dedicated enterprise support options

You get enterprise-grade security without enterprise-grade complexity or pricing.

What if we outgrow the platform?

The platform scales with you. We've architected Dhisana AI to handle enterprise volumes from the start.

For large organizations with complex needs, our Enterprise plan includes dedicated Forward Deployed Engineers, custom integrations, and tailored solutions.

There's no cliff where you suddenly need to re-platform.

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Team Adoption

Will our team actually use this?

Yes — because it's built for them.

Unlike platforms that only RevOps can configure, Dhisana AI is designed for SDRs, AEs, founders, and RevOps alike. The interface is intuitive, workflows are pre-built, and results are immediately visible.

Teams adopt Dhisana AI because it makes their jobs easier, not harder.

How much training does our team need?

Minimal. Most users are productive within hours, not weeks.

We provide:

  • Guided onboarding within the product
  • Pre-built workflow templates
  • Help documentation and video tutorials
  • Email and chat support

No mandatory training programs. No certification requirements. Just start using it.

How Dhisana AI Compares

Honest comparisons with the platforms you're likely evaluating

VS CLAY

Clay is for list building. Dhisana is for execution.

Clay excels at list building and enrichment with powerful data operations. It's great for one-time projects and exploration.

Dhisana AI is built for continuous execution. Once workflows run 24/7, credit-based pricing becomes unpredictable. Dhisana keeps enrichment and orchestration under a predictable cost model.

✓ Use Clay for ad-hoc research. Use Dhisana for always-on automation.
VS HUBSPOT ENTERPRISE + BREEZE

HubSpot is a great CRM. AI agents add unpredictable costs.

HubSpot is a strong CRM platform, but Enterprise pricing scales with seats and mandatory onboarding. AI agents (Breeze) add another layer of usage-based cost.

Dhisana AI complements HubSpot by running agentic workflows without adding seats or unpredictable AI credits.

✓ Keep HubSpot for CRM. Add Dhisana for AI orchestration.
VS SALESFORCE AGENTFORCE

Agentforce is powerful but charges per action.

Salesforce Agentforce is powerful for Salesforce-native automation, but per-action pricing introduces a "success tax" — the more you automate, the more you pay.

Dhisana AI lets teams automate aggressively without worrying about every micro-action adding to the bill.

✓ Same automation power. Predictable pricing.
VS GONG

Gong provides intelligence. Dhisana provides action.

Gong provides excellent conversation intelligence — recording, transcription, and analysis of sales calls. It does not orchestrate GTM workflows.

Many teams use Gong and Dhisana AI together, not as replacements. Gong analyzes calls; Dhisana acts on those insights automatically.

✓ Keep Gong for call intelligence. Add Dhisana for workflow automation.

Evaluation Criteria That Matter

What to look for when comparing GTM platforms

What You're Evaluating Common Fear How Dhisana AI Answers
Total Cost of Ownership "Costs explode after initial rollout" Priced by active leads with unlimited seats — predictable at any scale
Time to Value "6-9 month CRM or AI rollout" Pre-built workflows, live in days not months
Scalability "Success increases usage fees" Marginal cost stays low as usage grows
Flexibility "Rigid workflows, vendor lock-in" Composable agentic flows you can customize
Team Adoption "Only RevOps can use it" Built for SDRs, AEs, founders, and RevOps
CRM Compatibility "Forced migration required" Works alongside your existing CRM

Is Dhisana AI Right For You?

Ask yourself these questions

  • 🤔 How many people need access to your GTM tools today — and in 12 months?
    If that number is growing, per-seat pricing will hurt.
  • 📈 What happens to your costs if automation doubles?
    Per-action pricing means success costs more. Is that sustainable?
  • 🔧 How many tools are involved from signal to follow-up today?
    Fragmented stacks multiply costs and complexity.
  • ⏱️ How long does it take to launch a new GTM workflow?
    Weeks or months? Dhisana gets you live in days.
  • 😤 What manual work do your reps complain about the most?
    That's where automation ROI lives.

Ready to See Dhisana AI in Action?

Start free. See results in days. Scale without surprises.